Sushimaru — A Popular Conveyor Belt Sushi Chain Based in Hiroshima

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Sushimaru is a conveyor-belt sushi restaurant beloved mainly in Hiroshima Prefecture, as well as in Okayama and Tokushima. It is a popular establishment with lines forming on weekends, but what exactly makes it special? In this article, we explain the reasons behind Sushimaru's popularity and its appeal, along with answers to common questions.

What kind of restaurant is Sushimaru?

Sushimaru is a conveyor-belt sushi chain operated by Life Eat Co., Ltd., with more than 20 locations centered on Hiroshima and Okayama Prefectures.Offering fresh seafood caught in the nearby Seto Inland Sea, it is supported mainly by local customers.

In addition to bustling roadside stores popular with families, it has locations inside large shopping malls that are easy for couples and groups of friends to visit, serving a wide range of customers.

Because the interiors are laid out to suit the customer base of each area, one of its charms is being able to enjoy a relaxed meal.

What is the secret behind Sushimaru's popularity?

What is the secret behind Sushimaru's popularity?

Sushimaru is a conveyor-belt sushi restaurant whose appeal lies in fresh ingredients from the Seto Inland Sea and an extensive menu.
First, let us explain in detail the secret behind its popularity.

Seto Inland Sea ingredients committed to freshness

Sushimaru uses fish of outstanding freshness caught in the Seto Inland Sea.
Discerning buyers select only delicious fish and ship them directly to the stores.

Because Sushimaru obtains information from production areas through its own channels, it can flexibly respond to market prices that change daily.
Such is their dedication that buyers sometimes travel to production areas in search of seasonal fish.

Seafood sent from the market is filleted in-house the same day and served to customers.

An extensive menu using seasonal ingredients

Sushimaru's appeal lies in its wide variety of menu items.
For example, there are more than 10 variations of tuna nigiri, ranging from "Yellowfin Tuna (240 yen, tax included)" to the "'Bluefin Tuna' Selection (800 yen, tax included)."

In addition to standard menu items, it offers many seasonal fish, such as Spanish mackerel and red sea bream in spring, and salmon and mackerel in autumn.
In winter, it sells items like yellowtail shabu-shabu and crab gratin, putting effort into side dishes as well, so there is always a new discovery whenever you visit.

A bright space for relaxed dining

The interior of Sushimaru has a lively atmosphere filled with the voices of the staff.
It continually pursues efficiency and a high level of customer service so that staff can work comfortably.

The open layout lets you see the entire store, allowing you to dine leisurely while watching the chefs prepare sushi.

Answering common questions about Sushimaru!

Sushimaru, where you can enjoy fresh seafood from the Seto Inland Sea.
We investigated some frequently asked questions about Sushimaru.

Is there a good-value lunch?

If you want to enjoy Sushimaru's signature fresh fish from the Seto Inland Sea at a good price, lunch is recommended.

Lunch menu orders are accepted Monday through Friday, excluding holidays, until 2:30 p.m.
From the reasonably priced "Tokumori Lunch Set (870 yen, tax included)," limited to 30 servings a day, to set meals featuring seasonal fish, items are sold at special lunchtime-only prices.

Another nice point is that self-service coffee is free until 5:00 p.m.

Can you make a reservation? How long is the wait?

Sushimaru has introduced the EPARK reservation system.
Simply select the store you want to reserve and check in, and you can make good use of your waiting time.

Since you receive an email notification when your turn is approaching, you will not end up missing your turn.
Weekends are often fully booked, but using the EPARK reservation system makes the wait far less of a burden.

Can you get takeout or delivery?

Sushimaru has a dedicated takeout menu.

Led by the "Danran (12,000 yen, tax included)" for 7 to 8 people, you can order assortments tailored to your group size.
Rice bowls and children's sets are also available, making it useful for a variety of occasions.

Additionally, within the Fukuyama area of Hiroshima Prefecture, sushi delivery is available.
In addition to making a reservation in advance with a specified date and time, same-day reservations are possible up to 3 hours before.
Delivery includes not only sushi but also sashimi and dried fish.

Takeout and delivery are just a phone call away.
For takeout, no membership registration is required and online ordering is supported, so you can use it with ease.

Savor carefully selected fresh fish at Sushimaru

Sushimaru, where you can savor carefully selected fresh fish from the Seto Inland Sea.
This conveyor-belt sushi restaurant, popular for its quality ingredients and extensive menu, has a mysterious charm that makes you want to visit again and again.

When you feel like casually enjoying real sushi, pay a visit to Sushimaru.

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