The Secret Behind Yataizushi's Popularity — Common Questions Answered

What Kind of Restaurant Is "Yataizushi"?
The operating company is Yossix Foods Co., Ltd., headquartered in Nagoya.
"Yataizushi" is the popular business format of the "Yataiya Group," which also operates the all-items-280-yen izakaya "Nipachi" and the kushikatsu specialty shop "Koreya."
From the Kanto region to Kyushu, it is a major sushi izakaya chain with more than 290 stores.
Every store is marked by a large signboard and lanterns.
With a casual atmosphere you can drop into on your way home from work and pleasant service, they create comfortable, welcoming stores.
The interior uses an open kitchen, allowing you to watch the sushi chefs' handiwork up close.
With authentic Edomae sushi that is particular about flavor, size, and freshness available casually from 59 yen per piece (65 yen including tax), it is supported mainly by office workers.
What Are the Secrets of Yataizushi's Popularity?
Yataizushi lets you enjoy delicious sushi and drinks, but how does it differ from other izakaya and sushi restaurants?
Let us unravel the reasons for its popularity.
From 59 Yen Per Piece (Before Tax)! Reasonable Pricing
The biggest reason Yataizushi has gained support is its reasonable pricing.
Edomae sushi hand-pressed by sushi chefs starts at 59 yen per piece (65 yen including tax).
While sushi restaurants often serve sushi in sets of two pieces, being able to order from a single piece lets you casually enjoy many varieties.
The menu is rich in variety, from value-packed sushi platter sets to hand rolls and thin rolls, delighting those who visit.
With a few pieces of your favorite sushi and a beer, you can even keep it under 2,000 yen.
Drinks Go Down Easy! Plenty of Izakaya Menu Items
Another charm of Yataizushi is its rich lineup of delicious snacks that go well with drinks.
Besides standard items like edamame and karaage, there are many single dishes using seafood, such as "seared red sea bream with ponzu" and "squid tempura."
Of course, sashimi made with carefully selected fresh fish is also popular.
In the cold season, you can also order motsunabe (offal hot pot) made with plump beef offal.
Since the single dishes are also reasonable, you can eat your fill even on a tight budget.
Many Stores Are Near Stations, So You Can Head Home Quickly
Yataizushi has many stores not only in city centers but also in regional areas.
Most are located in front of stations and can be reached by public transportation, so you can focus on eating and drinking without worrying about driving home.
Even if you drink, you can get home quickly, and going home by taxi or bus is convenient too.
With a store format closer to an izakaya than a sushi restaurant, it is loved by office workers heading home from work.
A Thorough Explanation of Questions About "Yataizushi"!
Yataizushi is a popular spot where you can enjoy sushi and drinks at reasonable prices.
We investigated the questions you may have about Yataizushi.
What Are the Hours? Can You Eat Lunch?
Yataizushi's opening time is 3:00 p.m. or 4:00 p.m., except at some stores.
As of November 2022, no stores were found that open before 3:00 p.m.
For that reason, lunch service is not currently offered.
Many stores close at 1:00 a.m. or 2:00 a.m. the next day, so you can enjoy authentic Edomae sushi even late at night.
Is Takeout Available? How Do You Order?
Yataizushi has a takeout menu.
The lineup is rich in variety, from single-serving sushi sets to hand-roll sushi sets for large groups and easy-to-eat seafood bowls.
Since you can also take out hors d'oeuvres and motsunabe, it is perfect for family gatherings or parties among friends.
You can order directly at the store, but making a phone reservation reduces your waiting time.
Can You Hold Banquets? Is There All-You-Can-Drink?
Yataizushi can also host banquets.
Value-packed courses with two hours of all-you-can-drink including beer, highballs, and plum wine are available starting from the 3,000-yen range.
The dishes range from fresh sashimi to addictive single items, finishing with carefully crafted Edomae sushi included in the set.
In addition, draft beer and other eligible drinks are half price until 7:00 p.m.
It is recommended for a quick visit when you finish work early and want a drink.
Casually Enjoy Edomae Sushi at "Yataizushi"
Yataizushi lets you enjoy authentic sushi hand-pressed by sushi chefs from 59 yen per piece (65 yen including tax).
It is a restaurant that delights office workers, where you can simultaneously enjoy izakaya menu items that pair well with drinks.
If you spot its signboard in front of a station, why not casually drop in?

